System templates

System templates are the ready-made layouts that ship with braaand. They're finished, polished designs with no brand baked in, so any brand can pick one up and make it its own.

Two kinds

• Branded. The everyday layouts: hero statements, product cards, sale posters. They take on a brand's colors and fonts on their own.
• Concept. Playful fake-screen designs: a notes app, an iMessage thread, a dating-profile card, a leaked PDF, a sticky note. These look like the thing they're imitating, so they don't follow the brand's fonts and colors the usual way. A brand can still opt in for its logo or accent color where it fits the joke.

How one becomes yours

When an agent picks a system template for your brand, braaand makes a copy and applies your brand to it: your colors and fonts flow in, the right logo gets chosen, and the layout is sized for every format. The result is your own template, fully editable. The original is untouched, so the same system template can be used by a thousand different brands.

You can browse them in the app, and an agent reaches for them by matching your request against what each one is built for (see Why templates).